Advanced composite protection that shields your RV from tire blowouts, road debris and the unexpected. 70% lighter than steel, waterproof and patent-pending technology.
- 3xROAS after launch
The challenge
Building complete brand authority for a new product, from scratch.
Introducing a revolutionary hardware protection product to the RV market required building complete brand authority from scratch.
The primary challenge was to translate highly technical composite engineering into high-converting visual storytelling, establish a robust digital presence and drive direct online sales through an end-to-end agency execution.
The approach
We built and executed a 360-degree digital strategy from day one, serving as their dedicated full-service growth agency.
E-commerce & digital infrastructure
Designed and built a custom, high-converting web platform from scratch, optimized for product education, mobile responsiveness and direct online sales.
Video & photography production
Organized and directed end-to-end photo and video shoots, on location and in the studio, to showcase product durability, real-world installation and severe impact testing.
Full-funnel paid ads (Google & social)
Deployed precision-targeted Google Ads and dynamic paid media campaigns focused on high-intent RV owners and commercial decision-makers.
Social media & content strategy
Managed day-to-day social media operations, content creation and strategic promotional campaigns to build sustained brand awareness.
What we did
Everything we handled for Intercept Composites, service by service.
Intercept Composites makes Titan Shield, lightweight panels that protect an RV’s underbelly from tire blowouts. They had the product. They needed a brand, and a way to sell it.
We created the brand, its story and the visual presentations, then built the online store: kits, a product comparison, an install guide and a secure checkout. Paid ads, SEO, social media and growth marketing bring buyers to it.
The brand and the product launched together, and achieved a 3x ROAS following the brand launch.
02Visual presentations
03Online store
A custom, high-converting web platform built from scratch, optimized for product education, mobile and direct online sales.
04Paid ads management
Precision-targeted Google Ads and paid social campaigns focused on high-intent RV owners and commercial decision-makers.
05SEO
06Social media marketing
Day-to-day social media operations, content creation and promotional campaigns that build sustained brand awareness.
07Graphic design
08Growth marketing
The film
Real-world videos, animations, and everything needed to showcase the Titan Shield product, its application, and all its core benefits.
Campaign films
Step-by-step video guides, product walkthroughs, and detailed animations demonstrating how Titan Shield is trimmed, installed under the RV, and engineered for maximum protection.
Campaign ads
Targeted feed and search ads built to present Titan Shield kits, proper usage, and key RV protection benefits directly to targeted buyers.
Reels
Custom short-form videos and animations engineered to showcase product durability, simple step-by-step installation, and high-impact protection.
Social
Engaging social posts, animations, and video content that explain product advantages, material science, real-world application, and key protection benefits.
Results
Delivered a 3x ROAS through strategic digital advertising campaigns following the launch.
- Product and brand launched
- Online store created
- 3x ROAS achieved
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